RSS is a quick and easy way to read the many blogs I track each day. There’s still much work to be done to make this option known to the public.
Recent research on RSS conducted by Yahoo! and Ipsos reveals that awareness of RSS is still low among overall Internet users. 31% of Internet users use RSS, but most (27%) do not realize they are using RSS. Most, in fact, read RSS via start pages not wholly dedicated to RSS reading such as My Yahoo! or My MSN.