Debbie Weil wrote a book called The Corporate Blogging Book: Absolutely Everything You Need to Know to Get It Right” and now its on Amazon. It looks good.
This is cool. I’m thrilled to announce that Bob Lutz, GM’s vice chairman of global product development, is writing the Foreword to my book. Bob is GM’s most high-profile blogger, as you probably know. I guess you could call him one of the first A-list bloggers for the Fortune 500. I asked him… and he said Yes. He just emailed me a draft of the foreword. More than a draft really. It’s terrific. He’s an awfully good writer and yes, I think he wrote it himself. Thanks Bob, for a wonderful contribution to the book.